Logo

For this speculative branding system for Game Giant, I created a logo that captures the essence of both retro gaming nostalgia and modern simplicity. The goal was to design an identity that would resonate with Game Giant’s diverse customer base, from nostalgic collectors to casual gamers, while helping the brand stand out from competitors.…

I participated in the UNCW Digital Arts Logo Design Competition, where I contributed to creating a new visual identity for the Digital Arts program. The goal was to design a logo that represented the intersection of technology and creativity while aligning with the university’s branding guidelines. The logo I designed incorporates digital elements and…

I collaborated with the manager of the 4th Floor Neurosurgery team at the Neuroscience Institute within Novant Health New Hanover Regional Medical Center to design a logo that represents the floor’s specialized focus on brain and spine health. The logo combines a brain and spine in a badge-style design, symbolizing the advanced care provided…

I participated in the Trans-Atlantic Logo & Tagline Challenge 2023, where I contributed to designing the logo for the Trans-Atlantic Business School Alliance (TABSA). The challenge brought together universities from both the U.S. and Europe, and my design aimed to capture the values of collaboration, diversity, and academic excellence that define this global network.…

This three-product campaign for On a Roll, a fictional breakfast and biscuit brand, features a mug, apron, and hat designed to reflect the brand’s local, down-to-earth identity. With a focus on comfort, simplicity, and quality, these products capture the essence of a neighborhood biscuit and breakfast spot, offering functional and stylish merchandise for loyal…